"A journey of a thousand miles begins with a single step."

~ Lao Tzu ~



It’s 8:30 in the morning. You’ve just stepped into the office, started your laptop and walked to the pantry to pour yourself a hot cup of coffee while the computer boots up.

You return to your desk, open your email and boom! There are 3 emails each from three of the big five publishing houses. They want to sign you up for a 3 book deal and also buy the publishing rights to your third novel that is currently doing reasonably well on Amazon. All for a cool $ deal.

Hold it here for a few seconds and just imagine this scenario. What would this day mean to you?

I believe, this is what every new author must aspire for. Hence this blog.

I help new authors ‘do the right things’ from the start for an emotionally and financially rewarding authoring career.

About Me

I am Jabal. I work and live in India. I am a blogger, digital marketer and book marketing sidekick to new authors.

In my earlier avatar, I spent nearly 2 decades in the technology industry in marketing, sales and consulting roles. However, I am not a publisher or a publicist. I am also not a published author. In fact, writing a novel is not on my bucket list. Given my Martian English grammar and vocabulary, I dare not. I mean who’d want to die at the hands of an editor. 😛 

But I am an optimist by nature. And, I believe everyone is good at something, right?

Jabal Headshot


So, besides having an MBA and being techno-marketing veteran I know 2 things well:

  1. Marketing
  2. Internet

And I’ll blend my 2 skills above to show how to be a ‘smart’ marketer in the digital world. I’ll show you how to use the right digital marketing tactics to give your authoring career the right start in the right direction.

It is not about traditional publishing or self-publishing. Or selling books online or in bookstores. It is about you reaching a point in your authoring career where you have the freedom to choose what is in your best interest.

And I’ll help you reach there. Quick.

So, Is fabstori.com worth your time?

Yes it is.

When I decided to start this blog I did not know much about the publishing industry, Kindle Direct Publishing, Self-Publishing, Book Marketing, et al. I realized that I’ll need to learn and reskill if I wanted my blog readers to trust my words. And learning new things is something I enjoy the most. (You’ll believe it if I gave you a peek into my Google Drive account :).

Anyway, so I binged on learning everything under book publishing and marketing. I took courses, free and paid. I subscribed to blogs by successful authors. I read KDP’s help files and documentation over and over. I even bought a Kindle Paperwhite! I signed up for digital tools in publishing and marketing and dug right in.

And that’s what I’ve been doing since August 2016. 6 days a week.

So, to answer your question – how do I make fabstori.com worth your time?

By sharing actionable information that you can implement right away. I can either drown you in tons of tips, tricks and hacks or show you easy, quick and effective ways to sell your books on the Internet.

I choose the latter. And in the process, earn a living by ethical means, have free time to spend with family and friends and have sound sleep – every night. 

Honestly, I still have a lot to learn but keeping whatever I already know inside doesn’t help anyone. Then why not I just share with you what I already know? In the words of Lao Tzu, “A journey of a thousand miles begins with a single step.”

So here I am, one post at a time. Hope you find the content useful. If you do, share the love.

Feel free to write to me. I’d love to hear from you.

To your many bestsellers,